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Paid Media, Account Based Marketing (ABM) Manager

Location: 

Fremont, CA, US US Fremont, CA, US

About our group:

The Global Performance Marketing team houses Seagate's centers of excellence for Marketing Technology and Demand, Social, and Analytics. The Centers of Excellence defines, manages, and governs related processes, measurements, playbooks, training, infrastructure, and much more.  

About the role - you will:

  • Work closely with the Marketing campaigns team to develop and execute account-based marketing activations to successfully engage target enterprise accounts and build the sales pipeline. 
  • End-to-end management of ABM program including planning and execution, follow-up, and reporting to key stakeholders. 
  • Test, measure, communicate, collaborate, and optimize programs and tactics on an ongoing basis to meet and exceed goals. 
  • Ability to effectively and efficiently use a variety of data sources and marketing technology to identify target accounts and target prospects to include in ABM program. 
  • Act as the ABM subject matter expert and partner with other marketing teams to ensure there is close alignment and collaboration. 
  • Work together with Marketing Technology & Analytics Team to deliver, report on, and optimize success of ABM activations where needed. 
  • Serve as the point person for the Sales team to educate and inform them of all programs, providing detailed instructions for promotion, execution, and follow-up.

About you:

  • Critical attention to detail, time management, organization skills. 
  • Excellent planning, project management, prioritization, and presentation skills 
  • Must have a positive and flexible attitude for working in an ever-changing environment and be able to build strong relationships across various departments and functions. 
  • Ability to work effectively and confidently with a variety of roles, from executives to sales to marketing. 

Your experience includes:

  • Relevant marketing experience. 
  • Strong analytical skills and ability to strategize and analyze program effectiveness and ROI. 
  • Bachelor’s Degree and / or equivalent experience 

 

In response to COVID-19, this position may temporarily begin and be performed remotely. Seagate is actively evaluating the virus and our employees' health and safety are our top priority. In the future, this position will report to and be performed at all locations.

Location:

Remote or Fremont

 

Fremont, CA
Our Fremont product-design campus is LEED-certified. Social activities are popular, including our annual BBQ, ice cream social, and Halloween and Thanksgiving activities. Wellness programs and the on-site fitness center help round out and balance your Seagate work-life experience, along with opportunities to give back to our local community.

 

Location: Remote United States Bay Area, Fremont, USA, Research Center, Remote United States
Travel: None


 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

About Us

At Seagate, our mission is to give people peace of mind by protecting their digital lives.

Since 1978, Seagate has been creating precision-engineered data storage technologies that deliver superior capacity, speed, safety, and performance. We help people harness and maximize the datasphere.

Seagate couldn't do any of that without its employees—a diverse workforce of 40,000 creative, hard-working, passionate people all over the world. From the Silicon Valley, the United Kingdom, Singapore, India, Thailand, through China, our people are proud to embody the values of integrity, innovation, and inclusion.

Consider joining them. Open up your world.

 

 

Seagate provides an environment where equal opportunity is available to all. All qualified applicants will receive consideration for employment without regard to age, race, color, ancestry, ethnic or national origin, physical or mental disability, medical condition, genetic information, marital status, sex (which includes pregnancy or perceived pregnancy, childbirth, breastfeeding, or related medical conditions), gender, gender identity, gender expression, sexual orientation, perceived or actual religious creed or political opinion, military and veteran status, taking or requesting statutorily protected leave, taking or requesting a reasonable accommodation for a protected basis, or other basis protected by applicable law. Company-sponsored training, education, degree assistance, and social and recreational programs are also included. EEO is the Law Poster, EEO is the Law Supplement Poster, & OFCCP Pay Transparency Provision Information.

For information on how Seagate collects and uses your personal information during the application process, please review the applicant privacy statement.


Nearest Major Market: San Francisco
Nearest Secondary Market: Oakland