Director of Global Etail & Retail Marketing

About our group:

The global eTail & Retail Marketing + Demand Generation team manages businesses across the 4Ps (Product, Price, Placement, Promotion) for our top-tier eTail and retail accounts. Additionally, the team drives demand generation strategies for our direct-to-consumer Seagate store and B2B lead programs. This team reports to Seagate’s Business Marketing Organization. 

This highly impactful role reports directly to the Senior Director of eTail & Retail Marketing + Demand Generation.
 

About the role - you will:

• Lead and grow a high-performing global team of eTail & retail marketers, responsible for ownership of top-tier accounts in the Americas, EMEA, Asia Pacific, and Japan, including fully online, omnichannel, and brick-and-mortar retailers.
• Lead the company's marketing presence on retail sites, overseeing product detail pages, brand stores, and marketing initiatives, while exploring merchandising solutions to drive new customer acquisition.
• Own accounts across the 4Ps: Product, Price, Placement, and Promotion, driving the team to adopt a business owner mindset.
• Develop and implement a robust retail marketing and merchandising strategy to increase demand, optimize the online and offline shopping experience, and improve conversion rates.
• Partner closely with the eTail/Retail Business & Analytics team to contribute to long-range revenue and business planning.
• Partner with Senior Director to allocate and manage marketing budgets through team, optimizing mix of marketing, back-end programs, pricing, etc.
• Oversee the selection and management of external agency partners supporting the eTail and retail functions – for advertising, product catalog and content management, retail display refreshes, and more.
• Build and strengthen partnerships with retailers, identifying opportunities to optimize go-to-market (GTM) strategies.
• Maintain expertise in backend tools, eTail platform nuances, processes, and systems, while staying ahead of digital shopping trends and capabilities.

About you:

• Outstanding executive presentation and communication skills.
• Visionary mindset with ability to drive innovative marketing strategies that align with business goals.
• Strong business acumen – financial, profit & loss, market dynamics, etc.
• Unique blend of analytical thinking and creative vision, enabling you to optimize the buyers’ journeys online and offline, from search to conversion.
• Ability to build and implement comprehensive business plans that effectively incorporate the 4Ps (Product, Price, Place, Promotion) to drive market success.
• Strong collaborator with global team of stakeholders.

Your experience includes:

• Extensive experience in etail and retail marketing.
• Leading a global team of marketing professionals in a Sr. Manager capacity or greater.
• Experience within the consumer electronics category at etail/retail preferred.
• Ownership of sizeable marketing budgets.
• Dispersed vendor/agency management – optimizing mix of internal vs external resources.
• Management of etail/retail customer relationships.

Location:

Remote United States; #LI-Remote 
 
Seagate is able to offer virtual employment for this position in the following states: AL, AZ, CA, CO, CT, FL, GA, ID, IL, IN, KS, KY, MA, MD, MI, MN, MO, NC, NH, NJ, NM, NY, NV, OH, OK, OR, PA, SC, SD, TN, TX, UT, VA, WA, WI, WY.
 
The estimated base salary range for this position is $160,000 - $236,500. The individual salary is based on work location and additional factors, including job-related skills, experience, and relevant education or training.
 
Seagate offers comprehensive benefits to its eligible employees, including, but not limited to, eligibility to participate in discretionary bonus program, medical, dental, vision, and life insurance, short-and long-term disability, 401(k), employee stock purchase plan, health savings account, dependent care, and healthcare spending accounts. Seagate also offers paid time off, including 12 holidays, flexible time off provided pursuant to Seagate policy, a minimum of 48 hours of paid sick leave, and 16 weeks of paid parental leave. The benefits for this position are based on a full-time schedule for a full calendar year and may differ depending on work location.

Location: Remote United States
Travel: Up to 10%